Agenda

 

DAY 1 

WEDNESDAY, MAY 1, 2019

 

9:00 AM - 12:00 PM

Workshop: A Week of Eating in 2023
Presented by Hill Holliday

The year is 2023. Technologies, trends, innovation - and consumer expectations - have changed how people order, shop, analyze and discover every ingredient, meal and beverage.

In a 3-hour workshop, we’ll explore a week of food & beverage consumption and how automation, environmentalism and cultural shifts will impact every sip, bite and purchase. Participants will then be invited to collaborate on ideating their own future-fit food solution, and how they would bring that concept to market.

 

12:00 PM - 1:00 PM

Lunch

 

1:00 PM - 1:10 PM

Welcome Address: The why of FOOD EDGE
Lauren Abda
, Founder, Branchfood and Co-founder, Branch Venture Group


1:10 PM - 1:50 PM

Opening Keynote: The Future of Product Development and Food Branding
Mike Messersmith
, General Manager, Oatly USA
Carol Ortenberg, Editor, NOSH

 

1:50 PM - 2:20 PM

Keynote: From Innovation to Acquisition
Nick McCoy
, Co- Founder and Managing Director, Whipstitch Capital


2:20 PM - 2:30 PM

Coffee Break


2:30 PM - 2:50 PM

Keynote: Blockchain, The Ingredient Your Food Is Missing
Suzanne Livingston
, Offering Director, IBM Food Trust


2:50 PM - 3:30 PM

Keynote: How Diversity Drives Innovation
Sarah Alter,
President and CEO, Network of Executive Women (NEW)
Ellen Siebenborn, Vice President US Sales, General Mills


3:30 PM - 4:00 PM

Lightening Talks: Peer into the Future of Food
Yves Desjardins
, Researcher, Laval University
Adam Behrens
, CEO, Cambridge Crops
Larissa Zhou, Researcher, Harvard


4:00 PM - 4:15 PM

Break


4:15 PM - 4:40 PM

Keynote: Serving Life Beyond Lunch
Mark Berinato,
Vice President of Digital Experience, Panera Bread

 

4:40 PM - 5:20 PM

Fireside Chat: The New Age of Flavors, Fragrances, and Ingredients
Jonathan McIntyre, CEO, Motif


5:30 PM - 7:00 PM

Reception: The Future of Wine and Cheese @ America’s Test Kitchen
hosted by Fran Middleton
, Chief Digital Officer, America’s Test Kitchen

Sponsored by:

 

THURSDAY, MAY 2, 2019

8:00 AM - 9:00 AM

Breakfast and Registration


9:00 AM - 9:30 AM

How Connected Consumers are Influencing Food Experiences
Fran Middleton
, Chief Digital Officer, America’s Test Kitchen


9:30 AM - 10:15 AM

Panel: Health Claims and New Product Development
Paul-Thomas Lacroix
, Natural Products Canada
August Horvath, Partner & Co-Chair, Advertising & Marketing Practice at Foley Hoag
Lisa Tirino, Director of New Platforms at Ocean Spray

 

10:15 AM - 10:35 AM

Keynote: Understanding Customer Insights to Drive Product Innovation
Megan Grocki
, Founder at Fork In The Road Partners


10:35 AM - 10:45 AM

Break


10:45 AM - 11:30 AM

Fireside Chat: Conversational Commerce, Digitally Native Brands, and the Future of Beverage
Zak Normandin
, Founder & CEO, Iris Nova (DIRTY LEMON, The Drug Store)
Kellem Mattie, Chief Marketing Officer, Venturing & Emerging Brands, The Coca-Cola Company
Janelle Nanos, Reporter, The Boston Globe


11:30 AM - 12:00 PM

Fireside Chat: Tech, Science, and the Future of Sugar
Andress Blackwell
, Founder, Swerve Sweetener

 

12:00 PM - 1:00 PM

Lunch presented by Motif and provided by b.good

 

1:00 PM - 1:30 PM

Fireside Chat
Brent Feldman, CMO, b.good
Luke Higgins, VP Growth, Hill Holliday


1:30 PM - 2:00 PM

Custom Beverages, Robotics, and Water
Sean Grundy
, Co-Founder and CEO, Bevi

 

2:00 PM - 2:30 PM

Keynote: MVPs for CPGs: How Food and Beverage Brands Evolve
David Edwards, Founder, Incredible Foods

 

2:30 PM - 2:45 PM

Break

 

2:45 PM - 3:15 PM

Lightening Talks: Peer into the Future of Food
Nolan Decoster,
Head of Sales, Ohmygreen
Michael Raspuzzi
, Co-Founder, Culiniary Labs
Tracy Bell, Co-Founder and CEO, Millennia TEA


3:15M - 4:00 PM

Closing Keynote: Supporting High-Growth Food Brands in Retail
Jim Foltz,
Vice President, Business Ventures, Albertsons
Jeremy Halpern, Co-Chair, Emerging Companies Group; Co-Lead, Food and Beverage Group, Nutter McClennen & Fish LLP